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The Do-It-For-You Website Guys

Why You Can't Afford to Ignore Google for Your Business

Bob Hansen • Aug 17, 2022

Search Engine Optimization and How It Can Make or Break Your Website


Consider for a moment just how powerful Google is on the internet: The corporation manages about 2 trillion searches annually, or an estimated 3.8 million queries each minute. With a stunning 91.43% market share, they have a stranglehold on the global search engine market. With only 3.3% of all global searches, Bing, the next-closest rival, is hardly even a close second. If you have any uncertainties, we advise you to quickly google "google" to clear up any confusion. Google is so pervasive that even the name of the corporation has evolved into a verb meaning "to search."


While social media campaigns and other internet marketing techniques are undoubtedly very useful, your company's online health ultimately depends on how well it ranks on Google.

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In what ways does your website's Google ranking effect it? The position at which your website appears in Google search results is known as your Google ranking. Your website is performing better the closer it is to the top of the first page. According to a number of important criteria, such as the website's usability, relevancy to search terms, and quality of information, Google's algorithm indexes, sorts, and displays websites.


You would see the businesses that Google's algorithm has concluded are the most relevant, have the best content, and are the most useful, for instance, if you searched for "hair salon near me." Now, if you change this search to "best hair salon near me," you will see slightly different results since Google will emphasize the highest rated company websites that feature material that claims to be "the best" in its search results.


Although it can appear unimportant to the layman, a staggering 92% of all traffic hits originate from the first page of Google results.


Everything depends on your Google ranking. Although it can appear unimportant to the uninitiated, a staggering 92% of all traffic hits originate from the first page of Google results. On the second page of Google search results, only 6% of websites will get a click. Just 6%.


Your website is in jeopardy if you conduct a relevant Google search for your company and it doesn't come up on page one. The staff at Simple.biz can help you in this situation. In order to propel your company to the top of search results, our expert team of professional web developers specializes in search engine optimization (SEO). They build streamlined sites filled with relevant, high-quality content that will drive more traffic to your website, generate more leads, and increase your revenue.


Get in contact with us right now to find out more about how we can elevate your Google ranking for you!

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